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Title, Basic News Writing. Author, Melvin Mencher. Edition, 2. Publisher, Wm. C. Brown Publishers, Original from, the University of California. Digitized, Feb . Melvin Mencher is the author of News Writing and Reporting, the text that set the standard for the field, now in its Eleventh Edition. He has extensive experience. This edition continues to illustrate the principles of news reporting and writing with telling examples from print and broadcast journalism. Students are shown.

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To see what your friends thought of this book, please sign up. Lydiah Maina marked it as to-read May 27, Amazon Restaurants Food delivery from local restaurants. These leads defy almost every canon decreed by those who prescribe standards of journalistic writing. Get fast, free shipping with Amazon Prime.

It should not exceed 35 words. Kaalia marked it as to-read Apr 29, The other is toward a short sentence because short sentences are more readable than long ones. Another book, written 92 years later, is also familiar to high school readers, possibly because of the beginning that trapped them into reading further: His numerous, gritty photographs and vibrant examples highlight the world of journalism in a way no other book does. The new sixth edition reflects the rapidly increasing use of computers in journalism, discussing their uses and effects throughout the text.


Mary Shani added it Apr 26, Too many ideas in a sentence make for heavy going. He had to put faces on the carnage. Usually, publications, stations and the online servers establish a style their reporters follow. That’s the way Jane Austen began Pride and Prejudice.

Ratchford, candidates for Congress in the Fifth District, agree that financing Social Security is the major domestic issue facing the nation. I’ll leave it as is.

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When you are tempted, consider this lead and imagine the editor’s explosion when it popped out on his screen: Want to Read saving…. The subsequent paragraphs would expand the Social Security theme and introduce additional material from the replies of the candidates.

Here is how an investigative reporter for the Chicago Tribune began a series of articles exposing corruption in Chicago’s ambulance services: I’ll drop the stop signs way down and then go into the painting contract. Good journalism is the accurate communication of an event to a reader, viewer or listener. Is that a who or a what lead? This categorizing may be useful for a research project, but the lists baeic of little use to sriting working reporter.

This book is not yet featured on Listopia. This was the opening salvo nesw the Post’s exposure of the Watergate scandal that led to the resignation of Richard Nixon from the presidency. Antonius added it Nov 11, The suspense is part of the attraction of the delayed lead.

They work because they meet the requirements of lead writing: Rebchook illustrates his point about unpaid traffic warrants by using in his lead a specific driver who has avoided paying: Adrienne rated it really liked it May 29, Johnny got up, found some tissues, and wiped her face clean.


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Basic News Writing : Melvin Mencher :

From inside the book. This edition continues to illustrate the principles of news reporting and writing with telling examples from print and menchrr journalism. His kindness cost his life.

Here is their news feature: His coverage included feature stories and straight news accounts as well as news features. A reporter handed in this lead: Their first step consists of answering two questions: He thought he had answered the first two questions writers ask themselves when writing a lead: Here are two direct leads: One of the techniques is the news feature.

They seem equally important, so maybe I’ll play with a summary lead. But then more doubts. Students are shown journalistic principles and concepts so that they mslvin write accurate, precise and captivating news neews.

The next paragraph might have included the background information that the reporter had mistakenly put into his lead: